Hillary Clinton’s Twitter Usage Breakdown

@HillaryClintons hashtag usage
@HillaryClinton's hashtag usage

Hillary Clinton’s Twitter Breakdown

We analyzed the tweets and habits of the extremely popular Hillary Clinton (@HillaryClinton) by analyzing the data looking for trends and insights. In total we examined the last 1000 tweets between June 14, 2017 and April 16, 2019. All times in this article are in Pacific Daylight Time.

The account dates back to April 2013.

Most Liked and most retweeted Tweet

Weekly Usage

HillaryClinton’s top day to tweet is Tuesday and the most active hour is 6 a.m. For the period we examined, the busiest date was November 6, 2018, with a total of 21 tweets.

Weekday/hourly Twitter habits of @HillaryClinton
Weekday/hourly Twitter habits of @HillaryClinton

Day of week chart for @HillaryClinton
Day of week chart for @HillaryClinton

Analyzing all 1000 tweets, Hillary Clinton tweeted on average every 16 hours, impressive by any measure. Sunday saw five percent or less of the action.

Looking back 30 days from the most recent tweet (sent Apr 16), we generated this chart showing Hillary Clinton recent tweet frequency.

@HillaryClinton%27s Tweet Frequency
@HillaryClinton’s Tweet Frequency

This re-tweet by Hillary Clinton was the most popular of all the retweets

Be a leader, not a follower

Hillary Clinton follows 791 other users. Hillary Clinton has an incredible amount of followers (24,389,985 and counting). The most retweeted user was @IndivisibleTeam (14 times).

Retweets by @HillaryClinton
Retweets by @HillaryClinton

Tag! You’re It

Top tags used by @HillaryClinton were #FamiliesBelongTogether (used nine times), #GivingTuesday (used six times) and #ElectionDay which was also detected six times.

@HillaryClinton%27s hashtag usage
@HillaryClinton’s hashtag usage

Our Rather Unscientific Conclusions

In this section we surrender to speculation about Hillary Clinton. Because, why not.

  • Most tweets were sent during the workdays (91 percent), Monday to Friday, and just 8.90 percent on weekends. This is probably a work account.
  • 1.12 percent of the 89 tags had a number of upper and lowercase inconsistencies.This is a very consistent tagger that takes great care to get things right.
  • Assuming each tweet takes 30 seconds to type and send on average, then we can deternine the time spent tweeting over a one-month period is 22 minutes (30 seconds times 30 days times 1.49 tweets per day). If we furthermore assume that before the actual tweet takes place, two minutes of thought are spent in deep deliberation about phrasing and possibly locating a great image, then the total amount of time per month spent tweeting and preparing the tweets is 1 hour, 51 minutes.


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